The Peacock Group Takes Home Three National PRSA Awards of Excellence
The Peacock Group is excited to announce that we received three Awards of Excellence at the 2026 Public Relations Society of America (PRSA) Anvil Awards, one of the communications industry’s highest national honors.
The awards recognized our work in the following categories: Marketing Consumer Products; Public Affairs; and Special Events and Observances - Less Than 7 Days. Each campaign reflected a different area of expertise, but all were rooted in the same mission: helping meaningful work connect with the people and communities it’s intended to serve.
“These projects represent the kind of work our team cares deeply about: strategic communications that create awareness, build trust and drive impact,” said Denver Peacock, TPG founder and principal. “We’re grateful to our partners for allowing us to help tell stories that matter.”
The Anvil Awards, presented annually by PRSA, recognize the best strategic public relations campaigns and organizational excellence nationwide.
“After winning a Silver Anvil and Award of Excellence in 2025, this year's recognition reflects the strength of the partnerships behind our work,” said Public Relations Director Allyson Pittman Gattin. “We’re proud of the impact these efforts continue to have in communities across our state and beyond.”
Winning Awards Categories
Marketing Consumer Products: Delivering Life-Saving Information Through Pregnancy+ App
In partnership with Ingeborg Initiatives and Royal Philips, TPG led communications efforts surrounding the launch of free, premium, Arkansas-specific content within the Pregnancy+ app, a trusted digital resource used by millions of pregnant women worldwide.
The campaign focused on increasing awareness and accessibility in a state facing some of the nation’s most significant maternal health challenges. Through earned media, grassroots outreach and partnerships with health care providers and community organizations, the effort helped connect Arkansas women and families with reliable maternal health information and resources.
Public Affairs: Advancing Maternal Health Policy in Arkansas
TPG received recognition for its public affairs work supporting Ingeborg Initiatives and a broad coalition of maternal health advocates across Arkansas.
Over the course of a year, the campaign elevated maternal health as a statewide policy priority through strategic communications, media engagement, events and stakeholder outreach. Those efforts contributed to the passage of the Healthy Moms, Healthy Babies Act in 2025, one of the most comprehensive maternal health reform measures in Arkansas history.
Special Events and Observances - Less Than 7 Days: Introducing Market Center of the Ozarks
In collaboration with the Walton Family Foundation, TPG supported the grand opening of the Market Center of the Ozarks, a regional food hub designed to strengthen Northwest Arkansas’s local food system.
The launch event brought together farmers, food entrepreneurs, elected officials and community members to experience the space and its mission firsthand. Through thoughtful event strategy and mission-driven messaging, the opening generated strong attendance and media interest while helping establish long-term momentum for the organization.