JOB OPENING: Public Relations Manager
To be based in Northwest Arkansas

The Peacock Group (TPG) is growing and hiring! We’re seeking a Public Relations Manager to join our Northwest Arkansas team. This role is ideal for a positive, optimistic, can-do team player who’s also a self-starter, comfortable working independently and collaboratively.

At TPG, we partner with entrepreneurial startups, mid-market companies, foundations, nonprofits, governmental entities, corporations and other agencies. Every day brings new opportunities to create meaningful, measurable impact for our partners.

What You'll Do

As a Public Relations Manager, you'll handle the day-to-day strategic communications activities for agency clients, reporting to the Public Relations Director. You'll:

  • Develop relevant, timely and engaging story narratives for clients.

  • Track the news cycle and trends to insert clients into story opportunities in strategic, culturally relevant ways.

  • Write and pitch compelling content (press releases, alerts, blogs, social content, talking points, award entries, etc.) that resonates with media and audiences.

  • Build relationships with journalists, producers, editors and influencers to generate purposeful coverage.

  • Support and manage client events, from logistics to creative concepts, to maximize PR outcomes.

  • Support client public affairs initiatives, including developing leadership and constituent communication guides, creating thought leadership opportunities and partnering with lobbyists to advance advocacy goals.

  • Monitor and measure campaign performance, sharing timely updates with colleagues and partners.

  • Contribute to annual and quarterly PR plans and budgets, ensuring execution aligns with client goals.

  • Anticipate opportunities for clients and for the agency and help position TPG for growth.

What It’s Like to Work at The Peacock Group

  • Hybrid Environment: This role is based in Northwest Arkansas in our downtown Bentonville office. Team members have flexibility to create a work schedule that drives exceptional results for our partners.

  • Collaboration Across Offices: Four times per year, all team members come together in-person for quarterly brainstorms. You’ll also join us for special occasions like our annual industry awards event, client events, agency gatherings and our annual retreat.

  • Fast-Paced, Creative Culture: You’ll thrive if you enjoy variety, bring creative problem-solving to challenges and move quickly without compromising quality. Our team genuinely supports each other and shares the load — you’ll often hear “How can I help?” as we collaborate to deliver the best results for our clients. Our agency core values include authentic relationships, creative genius, strategic results and personalized experience.

What You Bring to The Peacock Group

  • 5-7 years of experience in public relations, media relations, communications or special event planning

  • Strong storytelling, writing and pitching skills.

  • Experience managing multiple clients and deadlines.

  • A reputation for results, creativity and collaboration.

  • Ability to build relationships and connect easily.

  • Additional Preferred Qualifications:

    • Based in Northwest Arkansas (or willing to relocate).

    • Accreditation in Public Relations (APR).

    • Portfolio of regional or national media coverage.

    • Prior PR agency experience or large-scale campaign work.

    • Bachelor's degree from an accredited college or university.

Benefits

In addition to our competitive compensation packages, we offer a comprehensive benefits program, including:

  • Up to 75% of employee-only premiums for health, dental, vision and cancer insurance.

  • SIMPLE IRA with up to 3% match.

  • Up to 4 weeks paid parental leave in the first year, with 12 weeks in subsequent years.

  • $2,500 annually in professional development reimbursement (after year one).

  • Short- and long-term disability insurance.

  • Flexible PTO and personalized work arrangements.

What to Expect in This Role

Success in this role comes from thriving in a fast-paced, client-focused environment where every day brings new challenges and opportunities. You’ll balance multiple priorities, make quick and informed decisions and collaborate with your team to deliver high-quality results on tight timelines.

The position requires extended periods of computer work, along with occasional travel (up to 10% annually, with some months involving more for events, conferences and client site visits). Team members should be comfortable attending events, meeting face-to-face with clients and carrying materials as needed.

How to Apply
Interested candidates should send a cover letter and CV to allyson@peacockgrp.com. In your cover letter, tell us why you’re excited about this role and how your experience aligns with The Peacock Group’s values and the responsibilities outlined above.

A Note on Applying

TPG is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities. Research shows candidates sometimes hesitate to apply if they don’t meet every qualification — but if you’re excited about this role and believe you have what it takes, we encourage you to apply.